Without a business checklist and regular assessment of what is going well (or not), we can’t grow.
What is a business?
A business is an organisation or project that engages in commercial, industrial, or professional activities. A business can be profit and not-for-profit.
What is an entrepreneur?
An entrepreneur is someone who is a visionary and has an idea. They create a product or deliver a service that people will buy.
“Business opportunities are like buses, there’s always another one coming.”
Richard Branson
Examples:
Some of the world’s most famous entrepreneurs are:
- Bill Gates: Microsoft and charity work
- Sara Davies: crafting
- Mark Zuckerberg: Meta
- Beyonce: musician and entrepreneur.
Plan for business
Skills and passions
Ideas:
- Do you have a brilliant idea?
- Is there a problem that needs solving?
Skills:
- What are you good at?
- What can you learn?
- Do you know others who have skills that are valuable?
Passions:
- What do you love doing?
- How can you help others?
Potential customers (Market Research)
Who will buy your product or services?
- How old are they?
- How much are they prepared to spend on your product or service?
- What other characteristics do they have?
How can you keep them as customers?
- Is there something else you can sell to them in the future?
Marketing
- Social media: What is the relevant social platform for your potential customers?
- Local press: Who can you contact?
- Audio: Do you have any ideas?
- Video: What does this include?
- Other: Any creative ideas?
Money
- How much did it cost to make or prepare your product or service?
- Where did this money come from?
- How much did you spend?
- How much came in?
- What about tax?
- What money is left over (profit)?
- What will you do with the profit?
Assessment
- How well did you do? (Celebrate what you did well).
- How well do you think the team did? (Ask them).
- Ask your customers: What can you improve? Be kind be honest, be brave.
- What can you take out?
- What can you try another way?
- What have you learned about yourself?
- What have you learned about the team?
- What have you learned about your product or service?
- What have you learned about your customer?
- What have you learned about your marketing?
What are you going to create?
